BALINGSTA custom Project

This is our signature label. With uncompromised aesthetics and an environmental approach, BALINGSTA custom Project is our ground breaking hommage to the sport we all love. On this drop we have teamed up with Textilmaskineriet on Kungsholmen and Polartec®.

Together with this exclusive setup, our apparel will be ”Made to Order”. Not only does this mean that you can wear clothes that has been designed and produced in Stockholm, but it also means that you can say goodbye to large stocks, season sales and overconsumption. Take good care of your garment and it will last a lifetime.

1. Take your measurements
2. Place order
3. Our microfactory starts producing your apparel
4. Your product is ready in 5-7 days
5. The product is sent to you

The traditional manufacturing concept advocates reducing costs by building a large factory to achieve economies of scale and mass production; however, it needs an extensive and costly distribution network to make products available to customers. A microfactory, on the contrary, challenges this whole concept by setting up high-tech manufacturing units, within close proximity to customers. Another difference between these two models is the sales strategy. In the traditional manufacturing model, products are first manufactured in large quantities and then pushed to the market through various distribution channels, whereas, with the microfactory concept, products are manufactured only after getting confirmed orders from the customer.

In short this means no mass production, no over-consumption, no stock and, no sales. We call it BALINGSTA custom Project. Our way of trying to fix one of the core problems within the industry.